Resident World (Pvt.) Limited
Resident World (Pvt.) Ltd. is a multi-sector corporate company in Bangladesh with business activities in dairy, land development, fashion, showrooms, FMCG and consumer goods distribution.
The company has expanded into imported consumer goods including diaper, wet wipe tissue, body spray, shaving accessories, cosmetics and other FMCG products with a strong focus on national distribution growth.
Strong Position Across Multiple Business Sectors
Resident World (Pvt.) Ltd. has developed its business presence across several important sectors and is now focusing strongly on consumer goods and national brand distribution.
Dairy Business
Business involvement in dairy and farm-related operations.
Land Development
Property, land development and real estate-related business activities.
Fashion
Fashion and showroom-based business activities under the corporate group.
Showrooms
Retail and showroom business presence for customer-facing products.
Consumer Goods
Recently started FMCG and consumer goods brand business nationally.
Distribution
Aiming to become a strong distribution house in Bangladesh market.
Imported Brands & Product Distribution
Resident World (Pvt.) Ltd. is marketing imported consumer products including quality diaper brands, wet wipe tissue, body spray, shaving accessories, cosmetics and personal care products.
- Kidz Diaper & Wet Wipe Tissue
- Beverly Hills Polo Club body spray and shaving accessories
- Turkey’s Farmasi brand products
- India’s Vi-Jhon brand products
- Imported cosmetics and personal care items
Become a Good Distribution House
The company’s mission is to become a strong distribution house in the FMCG and consumer goods sector of Bangladesh market.
Success in FMCG & Consumer Goods
Resident World (Pvt.) Ltd. is focused on gaining success in consumer goods by building a quality sales team, following standard marketing policies, and considering competitor strategies.
Growing Consumer Demand in Bangladesh
The consumer brand market, especially imported cosmetics and FMCG products, has strong opportunities in Bangladesh. Consumer mentality, purchase ability, and quality perception are improving day by day.
- Consumers are shifting toward quality brands
- Consumer purchasing ability is growing
- Market perception for branded products is increasing
- Imported cosmetics and consumer goods have strong potential
Market Challenges
The market also has challenges such as high tax and VAT, strong competition from local and international brands, and the need for professional distribution strategy.
Strategic Business Growth Plan
Resident World (Pvt.) Ltd. has planned a strong sales, distribution and market coverage strategy for business growth.
Business Target
Targeting the magic figure of 100 crore BDT business growth.
Sales Team
Planned quality sales team including GM, NSM, RSM, ASM, SO and BP.
Dealers
Professional dealer network planned across the country.
Districts
Planned coverage across top districts in Bangladesh.
Outlets
Coverage plan for retail outlets with the right SKU availability.
Sales Territories
Territories including Modern Trade, Dhaka, Chittagong, Sylhet and more.
Professional Market Expansion Plan
The company aims to build strong horizontal and vertical distribution with continuous retail, wholesale, and modern trade focus.
- Standard reporting system for sales team
- Strong presence in retail, modern trade and wholesale
- Product catalog and album support
- Continuous search for professional dealers
- Trade and consumer offers, display and promotion
- Focus on productivity, availability and merchandising
Planned Professional Sales Team
Resident World (Pvt.) Ltd. planned a structured sales organization to support nationwide distribution and market coverage.
Key Resources for Achieving Targets
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